Alabama Governor Kay Ivey and leaders from the City of Montgomery, Montgomery County Alabama, and the Montgomery Chamber of Commerce joined Hyundai Motor Manufacturing, LLC (HMMA) President and CEO Ernie Kim to announce that HMMA is investing $290 million to enhance production of Hyundai’s popular sport utility vehicles. HMMA has designated $190 million dollars of this investment for tooling and equipment upgrades to prepare for production of the all-new fifth generation Santa Fe.
“Today, the legacy of the Santa Fe continues with HMMA investing $190 million dollars to prepare our assembly plant for the next generation of this popular SUV,” said HMMA President and CEO Ernie Kim at today’s announcement. “An additional $100 million dollars will be invested to support ongoing production of the Tucson SUV and Santa Cruz Sport Adventure Vehicle.”
“Hyundai’s nearly 4,000 Alabama employees have been making some of the highest awarded vehicles in America for nearly two decades, and the production of the completely re-designed Santa Fe mid-size SUV is another exciting milestone for the company’s Montgomery manufacturing facility,” said Governor Ivey. “I can’t wait to see the exciting new design on roads in Alabama and across the nation.”
HMMA first began assembling the Santa Fe in 2006, and this will be the first full model change since 2018. The all-new Santa Fe features a bold exterior design, enlarged tailgate and cabin, a more refined interior with sustainable materials, and a variety of high-tech features including a 12.3 inch Panoramic Curved Display.
When assembly begins later this year, the all-new Santa Fe will join Hyundai’s Tucson SUV, the Santa Cruz Sport Adventure Vehicle, and both the electrified and gas versions of the Genesis GV70 luxury SUV on HMMA’s assembly line.