Hyundai Motor America reported total August sales of 65,046 units, a 1% increase compared with August 2022. Hyundai set total sales records in August for IONIQ 5 (+136%), Santa Fe HEV (+72%), Santa Fe PHEV (+55%), Kona EV (+653%) Tucson HEV (+41%), Tucson PHEV (+150%) and Santa Cruz (+6%). SUVs represented 75% of the sales mix. Hyundai fleet sales were 11.5% of the total volume for the month.
“Hyundai’s commitment to providing consumers with a multitude of eco-friendly products has once again delivered positive results with August total sales compared to last year,” said Randy Parker, CEO of Hyundai Motor America. “Consumer demand for our eco-friendly lineup remains strong and saw growth of 80% year-over-year.”
August Total Sales Summary
| Aug-23 | Aug-22 | % Chg | Q3 2023 | Q3 2022 | % Chg | 2023 YTD | 2022 YTD | % Chg | |
| Hyundai | 65,046 | 64,335 | +1% | 131,573 | 124,966 | +5% | 526,186 | 468,833 | +12% |
Model Total Sales
| Vehicles | Aug-23 | Aug-22 | % Chg | Q3 2023 | Q3 2022 | % Chg | 2023 YTD | 2022 YTD | % Chg |
| Accent | 0 | 2,174 | 0% | 1 | 6,084 | -100% | 31 | 13,514 | -100% |
| Elantra | 11,262 | 14,238 | -21% | 23,160 | 26,259 | -12% | 97,898 | 75,103 | +30% |
| Ioniq | 0 | 1 | 0% | 0 | 7 | 0% | 0 | 3,669 | 0% |
| Ioniq 5 | 3,572 | 1,516 | +136% | 7,707 | 3,494 | +121% | 21,348 | 17,186 | +24% |
| Ioniq 6 | 1,663 | 0 | 0% | 3,408 | 0 | 0% | 6,653 | 0 | 0% |
| Kona | 5,777 | 3,388 | +71% | 11,900 | 7,641 | +56% | 49,825 | 40,428 | +23% |
| Nexo | 18 | 18 | 0% | 52 | 47 | +11% | 157 | 318 | -51% |
| Palisade | 6,107 | 8,220 | -26% | 11,859 | 13,341 | -11% | 51,306 | 56,978 | -10% |
| Santa Cruz | 3,079 | 2,899 | +6% | 5,982 | 5,700 | +5% | 26,032 | 23,903 | +9% |
| Santa Fe | 11,732 | 9,510 | +23% | 22,344 | 19,042 | +17% | 83,486 | 76,937 | +9% |
| Sonata | 3,397 | 4,833 | -30% | 6,606 | 9,466 | -30% | 33,940 | 29,061 | +17% |
| Tucson | 16,242 | 14,305 | +14% | 33,776 | 28,583 | +18% | 134,367 | 112,654 | +19% |
| Veloster | 0 | 281 | 0% | 0 | 455 | 0% | 6 | 1,584 | -100% |
| Venue | 2,197 | 2,952 | -26% | 4,778 | 4,847 | -1% | 21,137 | 17,498 | +21% |