Kia America Readies Full Court Press for 2023 NBA All-Star Game

Salt Lake City will be the professional basketball world’s “center court” this weekend with the 72nd NBA All-Star Game taking place on Sunday, February 19 at Vivint Arena. As the Official Automotive Partner of the NBA, Kia America is providing basketball fans with an interactive experience that includes a free throw shooting game, on-site vehicle displays and appearances by NBA players. In addition throughout the weekend Kia will randomly give away tickets to Sunday’s All-Star Game. Kia’s interactive environment will be open to NBA All-Star Weekend attendees from Friday, February 17 – Sunday, February 19.